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DENSO automotive technology contributing new products, materials, and designs to the OE and aftermarket industry. From the development of the fuel pump module for a quality replacement option, direct ignition coils, and the open valve impeller fuel pump, to DENSO being the first manufacturer to use Platinum and Iridium in spark plugs, and introducing the unique U-Groove spark plug design, DENSO is continually on the front lines of product advancement.